Elliott Weed

Elliott Weed

Success Architecture Director at Salesforce

I solve enterprise AI problems that do not fit neatly inside one team.

Across Agentforce and Data 360, I connect strategy, data, architecture, product, and delivery—turning ambiguity into production-ready architecture and reusable patterns.

19+
Years in Enterprise Tech
10+
Years in Salesforce Ecosystem
40+
Architects Enabled

How I work

From hard problem to durable capability.

I work at the seams: where ownership is unclear, the technology is moving, and the organization needs one coherent path forward.

01 / FIND

Find the real problem

I turn executive priorities into a bounded use case, explicit system decisions, and a path teams can actually execute.

02 / MULTIPLY

Make the solution reusable

I convert the lesson into patterns, guidance, and tools so 40+ architects can apply the judgment without recreating the struggle.

03 / OPERATE

Design for business proof

I align leaders, account teams, Product, and delivery around readiness, adoption, and measurable outcomes—not just a technically impressive demo.

Where I Lead

Enterprise AI systems, the trusted data beneath them, and the architecture discipline that makes them repeatable

Agentforce AI Interface
🤖

Enterprise AI & Agentforce

Moving beyond promising demos to governed agents in real workflows—grounded in trusted context, permissions, approval paths, evaluation, and human accountability.

Data Cloud Architecture
☁️

Data 360 & Trusted Context

Designing the Data Cloud and Data 360 foundation that gives AI the right enterprise context without outrunning identity, access, governance, or activation.

Marketing Cloud Dashboard
🎯

Architecture at Scale

Combining 19 years across product, architecture, transformation, and consulting with deep Marketing Cloud experience—then turning that judgment into reusable guidance for customers and architects.

The Journey

Selected turning points across product, architecture, and enterprise transformation

Born in Seaside, Oregon
life

Born in Seaside, Oregon

A small coastal town on the Oregon coast. Population 6,000. Big dreams.

🌊
1984
BS Information Systems — Oregon State University
education

BS Information Systems — Oregon State University

Go Beavers. Graduated with a degree that launched a career spanning product, architecture, transformation, and consulting.

🎓
2007
First Job: Hewlett-Packard Enterprise
career

First Job: Hewlett-Packard Enterprise

Software Developer building government Medicaid data management systems. C#, SQL, .NET, Java. Vancouver, WA.

💻
2007
Huron Consulting Group
career

Huron Consulting Group

Senior Product Developer in Beaverton, OR. Built APIs, database solutions, and automated troubleshooting systems for enterprise clients. Cut average resolution time by 20%.

📊
2011
Joined Salesforce
career

Joined Salesforce

Senior Outbound Technical Product Manager for Marketing Cloud. Reported to the Chief Customer Officer. This is where the Salesforce journey begins — and it never really stops.

☁️
2014
Moved to San Diego
life

Moved to San Diego

Traded the Pacific Northwest rain for Southern California sunshine. Beach life with the family.

🌴
2017
Freshworks — Staff Product Manager
career

Freshworks — Staff Product Manager

Stepped outside the Salesforce ecosystem to lead CRM product strategy at Freshworks. Customer-first support model, data integrations, and bridging product with real-world needs.

🚀
2021
Moved to Sedona, Arizona
life

Moved to Sedona, Arizona

Red rocks and desert skies. A dramatic change of scenery for the family.

🏜️
2021
Back to Salesforce Ecosystem
career

Back to Salesforce Ecosystem

Enterprise Architect at ListEngage. Technical lead on Data Cloud, Sales Cloud, and Marketing Cloud. Solution engineering for strategic pre-sales.

🏗️
2024
Salesforce — Senior AI & Data Success Architect
career

Salesforce — Senior AI & Data Success Architect

Returned to Salesforce to architect Data Cloud and Agentforce implementations for enterprise customers. Certified in AI, Data Cloud, and Marketing. Training 40+ architects on the next generation of the platform.

🤖
2025
Promoted to Success Architecture Director
career

Promoted to Success Architecture Director

Promoted after scaling impact across Agentforce, Data Cloud, Marketing Cloud, and field enablement. Now helping strategic teams turn enterprise AI ambition into production-ready architecture while enabling 40+ architects.

✦
2026

Certified

9 Salesforce certifications and counting

Salesforce Certifications
Agentforce Specialist
Data Cloud Consultant
Marketing Cloud Developer
Marketing Cloud Consultant
MC Personalization Consultant
Marketing Cloud Administrator
Email Specialist
Agentforce Associate
Administrator

Latest Thoughts

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Elliott Weed

Success Architecture Director at Salesforce | Enterprise AI, Agentforce, Data 360, and architecture at scale

1,000+ weekly views Posts every Wednesday

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Built with care in the Midwest · 2026